About us

We’ve built it, scaled it, and fixed it when it broke. Now we help SaaS companies do the same—with less noise and more results.

Built by operators. Driven by purpose

We started Kulaa because we have seen too many teams trying to grow on shaky ground. Broken processes, disconnected tools, siloed teams, and sales motions that burn people out. We know what that feels like because we have lived it.
After years leading sales teams, we decided to build the consultancy we always wished we could hire. One that gets in the trenches, builds systems that last, and leaves teams stronger than we found them.

Who we are

We’re two senior SaaS sales leaders with a shared belief: growth doesn’t need to be chaotic, bloated, or over-engineered. With 30+ years of combined experience across startups, post-IPO SaaS, and enterprise GTM, we’ve built, scaled, and fixed revenue engines at every stage.
From Dropbox to government tech, from PLG activation to regulated compliance sales, we’ve sold into nearly every imaginable buyer and cleaned up the RevOps mess behind it.

$100M+

Revenue Closed

30K+

Deals Sold

22+

Teams & Systems Built

Our beliefs

Real change happens in the trenches, not in a slide deck.
Growth starts with clarity, not complexity.
Data without action is just noise.
The best sales systems serve both the customer and the team.
Revenue is a byproduct of doing the right things, in the right order, consistently.

Why we exist

We help B2B SaaS companies close the gap between strategy and execution, build lean, efficient GTM systems, and grow revenue with confidence.
We’re not just advisors—we’re hands-on operators who embed, build, and deliver.

The Faces

Kevin Griffin

Founding Partner, Enterprise Sales

Alex Mereeb

Founding Partner, GTM Strategy & RevOps

Ready to scale smarter?

Let’s build a revenue engine that actually works.

Let's Talk
© Copyright - Kulaa
We acknowledge and respect the Lkwungen People, known today as the Songhees and Esquimalt Nations, and the WSANEC People, on whose unceded territories we live, work, and play. We recognize the enduring impacts of colonialism and commit ourselves to the ongoing work of truth and reconciliation.